Young Designers Award Competition History
"The designs we make today are the seeds that will continue to grow into the future."
Cheuk Lau-(Fashion Institute of Technology) Winner, 2011
In 1998, the Young Designers idea was taken from a competition that had been run by W. Braun and had gotten too large, with many hundreds of entries. Frank Cornacchiulo, then principal at W. Braun, suggested that ICMAD restart the competition, to both enhance ICMAD’s image and to showcase the extraordinary talents of students studying package design. Young Designers competition encourages and develops future creative talent. The Young Designer's competition awards the best design students around the country through their creativity and ingenuity. The event allows students to network with their peers and hear from key industry speakers.
The competition was established in 1999 with rules for designing a cosmetic package. Judging was based on specific “real world” criteria and judges were selected for their expertise in the package design field. The three top winners were given cash awards (which was unique at the time, since it did not involve scholarship money) and celebrated initially, at a luncheon and subsequently, a dinner attended by ICMAD members and guests and featuring a well-known industry “star” to present the awards. For some of this time, the Young Designers Dinner was held during HBA in New York, other years it was a standalone event.
When the competition coincided with HBA, the winning students were given badges to attend the show. Later,when the dates were not compatible, students met with ICMAD member companies to give them a taste of the opportunities in our industry. Many of the winners had never been to New York and several of them had never been out of their home states. In 2014, the Young Designers was moved to Southern California to give students a new experience.
2016 winners (left-right) Sarah El Mouden, Miami International University of Art & Design, (honorable mention), Keynote Speaker, Chris Birchby, Founder, COOLA Suncare, Esther Betancourt, University of Nevada, Las Vegas, (honorable mention), Nicole Shepherd, American Academy of Art, Chicago (first place), Emily Lora Harris, Colorado Mesa University (2nd place) and Stephen Finley, Colorado Mesa University (3rd place).
Young Designers Award Competition
Keynote Speaker: TBD
February 08, 2017
Keynote Speaker: Chris Birchby, COOLA Suncare
February 18, 2016
Keynote Speaker: Chaz Dean, WEN
February 04, 2015
Keynote Speaker: Kathy Ireland, kiWW
March 05, 2014
Keynote Speaker: Ben Bennett, HATCHBEAUTY
October 10, 2012
Keynote Speaker: Leslie Blodgett, Bare Escentuals
September 21, 2011